Industry-leading reverse mortgage software company continues to expand
SAN DIEGO, Calif., Feb. 3, 2022 (SEND2PRESS NEWSWIRE) — ReverseVision®, the nation’s leading provider of home equity conversion mortgage (HECM) and private reverse mortgage sales and origination technology, announced that Scott Shepherd , a seasoned marketing executive, has joined the company to spearhead its marketing efforts. As Head of Marketing, he oversees ReverseVision’s marketing department and is responsible for designing and implementing its new marketing strategy.
Founded in 2007, Shepherd joins ReverseVision at a turning point in the company’s history as the market leader in reverse mortgage automation solutions. ReverseVision has the building blocks in place to meet a growing need for reverse mortgage products among lenders and borrowers.
“I am thrilled to join the very passionate and dedicated team at ReverseVision and look forward to taking their marketing and branding to the next level,” said Shepherd. “Following a high-volume refinance boom, the mortgage industry’s changing business landscape is ripe to increase the adoption of reverse lending products via multiple delivery methods. ReverseVision is well positioned to take advantage of these opportunities, while helping the mortgage industry grow and evolve with these much-needed lending products.
Shepherd has extensive marketing experience and a proven track record of successfully executing in marketing, communications and branding. For six years, he played a pivotal role in developing and growing the eOriginal brand into one of the nation’s leading digital mortgage platforms, ultimately leading to an acquisition by Wolters Kluwer in 2020.
Prior to joining ReverseVision, he led marketing strategy at Unleashed Technologies, a web development and digital services company with commercial and nonprofit clients in multiple verticals, including financial services. Its strategic marketing efforts have enabled the company to successfully position its solutions in a way that is easy for prospects to understand and digest.
Over his 25+ year career, Shepherd has developed a broad knowledge base involving nearly every facet of marketing across multiple industries within different sectors. He has managed marketing communications for several companies ranging from non-profit, private, international, government, education and consulting entities. In addition, he was an editor, journalist and public relations specialist.
“We welcome Scott to the ReverseVision team and since joining us he has already had a positive impact internally and externally,” said Bill Mitchell, CRO at ReverseVision. “Scott is an experienced marketing professional who is used to working in fast-paced, dynamic environments operating in growth mode. We are fortunate to have him on board at a pivotal time as we experience an increase in demand for technologies reverse mortgages.
Scott holds a BA in journalism from Buffalo State College and an MBA with a major in marketing from the University of Maryland.
About reverse vision:
Since 2007, ReverseVision (RV) has been the leading provider of reverse mortgage technology, serving 50 of the top reverse mortgage lenders, 100% of reverse investors and over 10,000 daily users. RV’s award-winning technology offers new Reverse-as-a-Service (APIs) that open up the total addressable market, creating new technology synergies that allow direct and reverse mortgages to co-exist in lender core systems, helping to eliminate adoption barriers so that mortgage bankers can serve their borrowers for life.
ReverseVision’s core platform, ReverseVision Exchange (RVX), is comprehensive and proven to automate the entire reverse lending process, from origination to secondary marketing. The company’s technology is being successfully leveraged as a springboard that helps lenders easily and efficiently enter the reverse space. For more information, visit https://www.reversevision.com/.
Social: @ReverseVision #ReverseMortgageAutomation #ReverseMortgageLOS #ReverseMortgageTechnology #ReverseMortgageSoftware #HECMtechnology #ScottShepherd
Profondity Communications, Inc.
NEWS SOURCE: ReverseVision Inc.
This press release has been issued on behalf of the source of the information (ReverseVision Inc.) which is solely responsible for its accuracy, by Send2Press® Newswire. Information is believed to be accurate but not guaranteed. Story ID: 78706 APDF-R8.5
© 2022 Send2Press®, a press release and electronic marketing service of NEOTROPE®, California, USA.
To view the original version, visit: https://www.send2press.com/wire/reversevision-recruits-marketing-maven-scott-shepherd-to-elevate-brand-and-support-growth/
Disclaimer: The content of this press release was not created by The Associated Press (AP).
Copyright 2022 Send2Press Newswire